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Learning To Sell Your Services Without Sounding Like A Used Car Salesman
It is really easy to tell people how good you are but the hard part is getting them to believe it. Overstating the obvious may have you coming off like you are trying to sell a used car by pointing out all that is good about it while downplaying or ignoring its faults. Most people can quickly see through that approach, and when you lose their attention you also lose some of your credibility. Regardless of the industry you are or whether you are dealing with customers or trying to get a promotion, the approach you use can mean success or failure and if you sound like you are trying to sell a used car, you will leave empty handed. An ideal approach is to explain what you believe will help make the company more successful and in a matter-of-fact tone reveal how your experience or abilities can help them reach their goals. It is OK to mention what you expect to receive from a positive decision, but only those that will approve the promotion or the sale, will decide how much you are worth, based more on past experience than on what you tell them. There is nothing wrong with blowing your own horn occasionally, but decision-makers want to hear a different tune now and again. If you are seeking a promotion, your supervisors already have a pretty good idea of your work ethic and abilities. What you may have to convince them of is that you are ready for the next level. In many cases, actions speak louder than words. By performing to the level to which you want to be promoted, there will be little doubt in their minds that you are ready from a job stand point. How you will react to the promotion will be the telling story. You have to remember that the higher up in an organization a person is, the less time they have available for small talk. Each level requires communication to be as succinct as possible. While not skimping on the details, only revealing as many facts as are necessary for them to make a decision, will make their job easier and less time consuming. If you are the type of person who has to say the same thing three different ways, hoping to get your point across, then you need to rethink your abilities to take on additional responsibilities. You should never repeat yourself, unless the person ask for clarification and then only give enough information to make the clarification. Do not simply repeat the information, even if ask “what?” they heard you, they just want a better understanding of what you are telling them. By being short and to the point, others will know you understand and respect how busy they are and will welcome you into conversation. By pretending to know more than you actually do, will quickly turn them away and there is a good possibility you will be excluded in the future.
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